Marketing Through Mobiles

The mobile phone is becoming one of the most important devices in human life. It is now difficult to leave without your mobile phone. This is because there are more functions the mobile devices have become must have items because you can make purchases with them, go online shopping with them, share more than just texts and even scan and read codes thanks to many applications that are being developed day after day. Businesses are then trying to come up with ways of making advertising through the mobile phones because of one simple fact which is there are millions if not billions of people with access to mobile phones and to just convert a third of it, a business would have accomplish quite a lot. So, mobile marketing is the process of marketing using the mobile phones as the platform. SMS marketing service is marketing using a mobile phone. SMS stands for short message server, otherwise known as text messaging.

It's an area that is gaining a great deal of interest by businesses both small and large. This of course is understandable, considering that 70% of the world population now has a mobile phone.

Companies of all types and sizes today, have many options as regards marketing their products and services. They can reach out to potential customers by way of newspaper and billboard ads, Web browser pop-up ads, radio and TV ads, telephone calls, email and so on. SMS Marketing service has now become the most preferred for these establishments to keep in touch with their users, while also creating new users. Marketers have found SMS' or Short Messaging Services to be the most effective type of mobile marketing.

The best thing about SMS marketing service is that is gives that personal touch to marketing. Users will be more willing to receive SMS' rather than phone calls, as the messages are usually very short and to-the-point. Telephone calls, on the other hand, can become long-drawn-out and an unnecessary, unwanted drag for the busy user.

Planning an SMS marketing service is much easier than traditional marketing. You can have a maximum of 160 characters in an SMS and hence, you do not have to make any elaborate plan to advertise the same.

For more information on sms marketing service and text message marketing check the website simplemobilesites.com Rate this Article

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Elara Mathew has published 1 article. Article submitted on October 30, 2013. Word count: 373

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